We were the chosen agency to implement a PR and communications campaign to promote Sitting Volleyball after British Volleyball received a funding boost from UK Sport.

A huge part of the PR and social strategy was to analyse how we could create a greater awareness to both a sporting audience but also local communities. What we identified was some of the fascinating backstories of the athletes and some of the adversity that they had overcome and what the sport of sitting volleyb

With a modest budget, we were able to generate a huge awareness for the sport, delivering a reach of 8.2 million in media coverage while creating social media content that generated 218k views for the client. On instagram alone we helped the client to increase their followers by 90%.

DELIVERY

Media relations

PR

Storytelling

Content

Social media management